Everything you might want to know.

The Lighthouse Method is our four-layer authority marketing framework. Layer 01 — Attract: AI-powered ads that find your buyers. Layer 02 — Engage: Authority content via YouTube and your website (the Hub), distributed across Facebook, TikTok, GBP, LinkedIn, and Reddit (the Spokes). Layer 03 — Convert: AI lead nurture sequences that qualify and book leads automatically. Layer 04 — Be Found by AI: GEO optimization so ChatGPT, Perplexity, and Google AI cite your business when customers search. The core belief: "Be the lighthouse, not the billboard."

GEO is the practice of structuring your website and content so AI tools like ChatGPT, Perplexity, and Google AI Overviews cite your business when someone asks about your service. AI-referred sessions grew 527% in early 2025, and AI-cited brands see significantly higher conversion rates than traditional search traffic. In practice, it means: adding a llms.txt file so AI systems understand your site; fixing your robots.txt to allow AI crawlers (most templates block them by default); adding schema markup (LocalBusiness, FAQPage, Service); submitting your sitemap to Bing Webmaster Tools which feeds ChatGPT's citation pool; and writing content in an answer-first format that AI engines can extract and cite. Almost no local businesses are doing this yet.

Our packages start at $1,975/month for solopreneurs and scale up to $6,250/month for businesses with active sales teams and higher ad spend. Every package is a starting point — we tailor the scope, content volume, and AI features to fit your specific goals and capacity. Setup fees range from $985 to $3,150 depending on the package, and ad spend is billed separately and paid directly to the platform.

Starter and Premium packages require a three-month minimum so we have enough runway to actually move the needle. After that, you continue month-to-month and can cancel anytime with 30 days notice. Pro clients are month-to-month from day one.

Three things. First, we film and produce the content ourselves — most agencies just manage your ads and hope you can come up with content. Second, we believe each business is unique, so we tailor every package to your specific market and capacity rather than applying a one-size template. Third, we stay small on purpose — clients work directly with the founder, not with a junior account manager.

We're currently running a Founding Client Special: setup is included for the first five clients we onboard. Beyond that, we sometimes offer promo codes through specific channels (referrals, partner introductions, local networking events). If you have a code, enter it on our contact form.

Our AI stack handles three things: ad management across Meta, Google, and other platforms; lead nurture sequences that follow up automatically when someone shows interest; and an AI appointment-setter that responds to DMs and comments to qualify leads and book calls. We build the system, then run it for you.

Yes. Every package includes on-site filming — we come to you with cameras, lights, and audio gear, then handle all the editing, captions, and posting. You don't need to learn how to film, write captions, or hit "publish." That's our job.

Presence content keeps your profile credible and top-of-mind — videos and posts that build trust over time so when someone's ready to buy, they remember you. Lead-gen content is built around hooks and calls-to-action specifically designed to drive direct messages, opt-ins, and bookings. Most agencies do one or the other. We do both, in proportions tailored to your goals.

Most of our clients are in the Fort Myers, Cape Coral, Naples, Bonita Springs, and Sarasota areas because our packages include in-person filming. Travel within 20 miles of Fort Myers is included; beyond that we charge mileage. If you're outside SWFL but want our AI marketing services without on-site filming, we can build a custom remote-only package.

Local service businesses (realtors, contractors, gyms, restaurants), professional service providers (coaches, consultants, attorneys), and small B2B companies. The common thread: they have a real business, real customers, and want consistent inbound leads without becoming full-time content creators themselves.

A Trademark Audit identifies every phrase, method name, tagline, and coined term your business uses that is distinctive enough to register and protect. This includes things like a proprietary process name ("The [Name] Method"), a service-specific slogan, or a catchphrase that only your business would say. We deliver a written report with what to file, which USPTO class applies, and what you need a human designer to create (logos and wordmarks must be made by a human, not AI, to qualify for trademark protection). The audit is a one-time add-on ($350) available with any package.

Soundbites are ownable, cite-worthy phrases engineered from your real expertise — designed to be said on camera and to stand alone as a Reel, a quote card, or a blog pull-quote. The formula that makes them citation-worthy: specific number + named location + real position. Example: "I've done over 300 panel upgrades in Lee County. Here's what nobody else will tell you about what we find." That kind of specificity is what AI models extract and cite — and what readers save and share. We develop 10 soundbites per engagement ($275 add-on, or bundled in the Authority Identity Package at $550).

Most clients aren't sure on their first call. That's part of what the conversation is for. Tell us about your business, what's working, what isn't, and what you'd love to see happen in the next 90 days. We'll recommend a starting point and customize from there.